We created an innovative marketing and sales digital strategy for Apple, aimed at promoting and incentivizing end users and companies to explore our interactive tool - the Apple Home and Company Web Configurator. This powerful tool allows users to easily set up a customized work-from-home station or company station for employees.

Through the web configurator, users can conveniently browse through various options and features available for their workstation settings. The tool provides detailed information on each feature benefits, helping decision makers define the most suitable and cost-effective purchases.

Our goal was to create an engaging user experience that simplifies the process of configuring personalized workstations while showcasing how Apple products can enhance productivity, comfort, and efficiency in both home-based and corporate environments.

By leveraging this unique web configurator, we empowered decision makers with valuable insights into recommended product combinations tailored to their needs.